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Welcome to my Webmaster Blog. On these pages you will find expert comment and opinion on topical internet marketing related issues and dilemmas…
Creating your own blog feed involves a number of logical and technical steps, to ensure it is compliant, readable and easy to update when you write new blog posts. If you are a relatively new Webmaster, you will be presented with a number of technical challenges...
Your company website may only consist of six pages today. Yet, imagine if you wanted to grow your content to over six hundred web pages. How would you make alterations to all pages at once, without some kind of content management system? It would simply be impractical…
CSS3 provides some great new styling techniques. If you are new to web designing and want to create rounded corners, shaded borders and gradients, (CSS3 can achieve these styling techniques in minutes).
The introduction of Schema.org vocabulary provides interesting opportunities for you to classify the meaning of specific types of content within your web pages. This in turn should improve your click through ratio, if search engines present this marked up html as 'rich snippets' in their results....
I frequently get asked what I do for a living. People naturally expect a straightforward two word answer. However, when I say I work in 'online marketing' most post peoples eyes glaze over with confusion...
Its time to check what percentage of 'real textual content' sits in your visitors eye line (above the fold) when they land on your website. If you have deliberately filled up that space with third party advertising, you may suffer a Panda penalty...
After 11 years, I think its high time I start putting my experiences and knowledge down in this blog. After 11 years, I have built and promoted websites that have generated over half a million unique visitors, that has generated over 50,000 quote requests...